Launching an online store can take the profitability of your business to the next level. However, choosing the best platform for your website can be an intimidating process. Shopify and WordPress are two popular ecommerce website builders. How do they compare? We’re comparing Shopify VS WordPress to discover which solution is better suited to your needs.
Shopify is the primary ecommerce platform, although WordPress powers approximately 40% of all websites. If you want to open an internet store, who should you trust? Shopify is more specialized but offers fewer customization choices for website builders. WordPress has weathered the test of time-tracking software, outlasting previous website builders.
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Shopify VS WordPress
Shopify is an all-in-one ecommerce platform that includes an online store editor, domains, and hosting. You may, however, bring Shopify into the real world by integrating a point-of-sale (POS) system. You may also integrate online and in-person sales using the built-in inventory and order management functionality.
WordPress, on the other hand, is a widely used content management system. It does not come preloaded with as many features as Shopify, but you may add them yourself via plugins or manual coding. In this way, WordPress allows you to modify the style of your site, including customized shopping workflows.
Shopify VS WordPress both are excellent for startups. Because it is primarily developed for online stores, you will have access to all of the necessary tools without having to do much modification. Everything has been incorporated into the system, so it’s ideal for organizations that don’t have a designer or coder on staff. WordPress, on the other hand, is better suited to businesses that wish to customize their websites. For example, if you want your website to be more than just a sales tool, WordPress provides greater customization options through additional layouts and functionalities.
Shopify VS WordPress | Which Is Better for You?
Shopify Is the Best Platform to Manage Your Online Store.
Shopify is the greatest solution for users who wish to run their online store easily, as it includes everything in one package. Everything can be accessed from the Shopify dashboard, so you can simply log in and get started.
WordPress Is Excellent for Creating Your Online Business.
If you want your online store to stand out from the crowd or if you require specialized features, WordPress may be the best option. You may keep your business fresh by adding new features and themes on an ongoing basis, but it will take more effort.
Shopify vs WordPress: Brief Comparison
Need to view the builders up close and personal? We’ve created a quick comparison chart summarizing each research category, so you can see how they stack up:
| Aspect | Shopify | WordPress |
| Pricing | Shopify’s plans can look more expensive on paper, but they provide everything you need to manage an online store in a single package. Furthermore, Shopify’s TCO Calculator recently demonstrated that it is cheaper to operate overall than its WordPress competitors. | It is free to use, but the cost of themes, hosting, plugins, and tutorials can quickly add up to a few hundred dollars per month. |
| Selling | It includes all of the ecommerce capabilities you’ll need to sell online and grow your business, as well as our top-rated platform (4.8 out of 5). | Most of the popular plugins include adequate ecommerce functions, but you may need to look for separate solutions for things like analytics. |
| Apps and Features | Has more built-in functionality than WordPress and a high-quality app store to supplement any specialized tools your store needs. | Almost completely dependent on plugins. Has an extensive plugin store with over 59,000 options including WooCommerce, Yoast, and accessiBe, but the quality is not as constant as Shopify. |
| SEO and Marketing | Built-in SEO and marketing capabilities help you optimize your website and increase its ranks. It is simpler to use but lacks the richness of WordPress plugins. | You’ll have to download them as plugins (which may cost more), but you’ll gain more detailed control and specialized functionality. |
| Set Up and Editor | Everything is in one spot, making setup easier. However, users have found the editor to be difficult to navigate. | More technical and initially confusing. However, various plugins can be installed to make things easier to use, and there is virtually no limit to the amount of customization possible. |
| Templates | Nicely crafted themes, but only 12 are free. The remainder costs between $70 and $350. | Nearly 12,000 free themes, many intended for ecommerce stores, with the option to choose a paid one if necessary. |
Transaction Fees
Both Shopify VS WordPress charge a 2.9% fee plus 30 cents for online credit card transactions. To put that into perspective, if a customer spends $100, you’ll pay $3.20 in fees.
The difference between Shopify VS WordPress is their in-person fees. Shopify’s is 2.7%, and WordPress’ is 2.6% plus 10 cents. For purchases under $100, Shopify will be cheaper. However, if you sell expensive items, WordPress’ costs may help you come out ahead.
Unlimited Products
Both Shopify VS WordPress allows you to upload an unlimited number of products to your website. On Shopify, you may also disable inventory tracking for specific products, which is useful if you’re selling non-physical products like digital files.
While there is no limit to the amount of goods you may create on WordPress, bear in mind that you only have 50GB of storage. If you have a large number of product files and documentation, your storage space may quickly become full.
Customer Support
Shopify VS WordPress does not provide phone support, which is inconvenient if you require an immediate response. However, both provide live chat and email help 24 hours a day, every day. Starting with the Starter level, Both Shopify VS WordPress provide email help and live chat assistance on the Explorer plan and up.
Our list of the best ecommerce platforms includes Shopify VS WooCommerce (as a WordPress plugin), which should come as no surprise. They also made our list of the top Wix alternatives. Even with all of those accolades, they may not be the best fit for you. Check out these competitors to see if they’re a better match.
| Number Of Products | Transaction Fees | Storage | Starting Price (Per Month) | |
|---|---|---|---|---|
|
Wix
|
50,000
|
2.9% + 30 cents
|
50GB
|
$27
|
|
Square
|
Unlimited
|
2.9% + 30 cents
|
Unlimited
|
$0
|
|
Squarespace
|
Unlimited
|
2.9% + 30 cents
|
Unlimited
|
$23
|
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Final Sum Up: Shopify VS WordPress
Finally, the decision between Shopify VS WordPress is ultimately based on your requirements and tastes. Shopify VS WordPress in Shopify may be a better alternative if you want a simple, user-friendly platform with built-in e-commerce capability and reliable support. On the other hand, if you want more customization possibilities, freedom, and control over your website.
WordPress may be the way to go. Consider your technical expertise, budget, scalability requirements, and long-term goals when selecting your internet business best. Finally, both platforms have unique characteristics and can be effective tools for creating successful online enterprises.
If you’re looking to create your online store, both platforms offer many options to suit your needs.
